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Ricardo Mendoza
Ricardo Mendoza on stage with a headset microphone, in a gesture of strength

His story

From sport to the stage.

Athlete, coach, team manager and, since 2008, trainer. This is the story Ricardo tells on his own websites.

The path

Results that start from within.

  1. At 12

    The first team

    He has his first experience of leadership and motivation in a team that becomes national champion.

  2. Sport

    High-level sport

    He becomes a high-level athlete and coach with several titles, and manages teams in one of the largest gym chains.

  3. The turning point

    Unable to walk

    While working as a personal trainer and running a gym, a spinal disc condition left him temporarily unable to walk or work. Looking for answers took him to a seminar in London where he walked across hot coals. In that moment he saw how present fear was in other areas of his life and decided to change course.

  4. Learning

    Learning from the best

    He studies human development in international settings, with references such as Deepak Chopra, Wayne Dyer and Harv Eker, and distils tools and strategies into his own methods.

  5. 2008

    RMI is born

    He founds RMI, Resultados Máximos Internacional, and starts creating his own experiences in Portugal.

  6. 2019

    Campo Pequeno

    He takes MomentUM, the event he created, to Campo Pequeno in Lisbon.

  7. Today

    On stage and close to people

    He leads Código EU, IES Trainers and Mentes Gigantes, and works with companies, teams and clubs.

The method

Scientific tools, environments of trust.

“Step by step, inspiring the world.”

Built on scientific tools and on creating experiences and environments of closeness and trust, Ricardo's work helps people progress in their identity and mission, beliefs, attitudes and behaviours.

  • Strategic Intervention
  • Neuro-Linguistic Programming
  • Positive Intelligence
  • Immersive exercises

In numbers

What he has done.

the year RMI, the company behind his training, was founded
2008
countries he has worked in
27
organisations and companies
500+
editions of Código EU
25+

Figures published by Ricardo on his own websites (27 countries and 500+ organisations are the lowest he publishes); Código EU reaches its 30th edition in Braga in November 2026.

Mission and values

To inspire people and organisations, in an innovative, fun and passionate way, to grow and exceed results through unique experiences.

The values, letter by letter.

The values spell his name. In Portuguese, as he wrote them.

  1. RResponsabilidade
  2. IInovação · Integridade
  3. CCompromisso · Confiança · Crescimento
  4. AAtitude · Amor
  5. RResultados
  6. DDesafio
  7. OOtimismo
  8. MMotivação
  9. EEnergia
  10. NNaturalidade
  11. DDinamismo · Diversão
  12. OOusadia
  13. ZZelo
  14. AAprendizagem

Photos

Where he is most himself.

Ricardo Mendoza on stage with his arms open, speaking to the room
On stage. Photo: Nuno Mousinho.
A whole room with arms in the air, Ricardo in front with his back to the camera
A room with arms in the air. Photo: Nuno Mousinho.
Ricardo with arms open facing the packed Campo Pequeno arena at MomentUM 2019
MomentUM, Campo Pequeno, 2019. Photo: Nuno Mousinho.
Ricardo Mendoza in a white shirt speaking at a training session, next to the screen and the brand roll-up
At a training session. Photo: Nuno Mousinho.
Ricardo Mendoza outdoors, smiling, with the sea and hills behind him
Off stage.
Ricardo at the front of an IES Trainers room, arms open
With an IES Trainers cohort.

With international references

Ricardo Mendoza with Tony Robbins
With Tony Robbins
Ricardo Mendoza with Tim Ferriss
With Tim Ferriss
Ricardo Mendoza with Gary Vaynerchuk in 2018
With Gary Vaynerchuk in 2018
Ricardo Mendoza with Jay Abraham in 2018
With Jay Abraham in 2018
Ricardo Mendoza with Joseph McClendon III in 2018
With Joseph McClendon III in 2018

Photos published on Ricardo's previous website.

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